Copywriting Portfolio and Case Studies
Check out some of my recent clients. You'll also find links to examples of recent work. Some of my writing is covered by non-disclosure agreements or written as white-label. This means that I'm unable to share it publicly.
If you'd like to talk to me one-to-one about your business, drop me an email or book a 30-minute FREE consultation
Website Writing
Copywriting services in northumberland
Copywriting services in northumberland
The Client
BeamCalc offer bespoke planning and structural calculation packages for building projects in the UK.
The Industry
Building and Construction
The Brief
- Write web pages describing the technical services and benefits in a compelling and informative voice.
- Edit previously created content.
- Write a monthly blog post.
The Solution
BeamCalc's service is very industry-specific. I used the existing website content, detailed conversations with the owner and specific questioning in order to gather the technical detail. I then wrote the web pages with the aim of making the technical data easy to understand. The new site is easy to follow and has a clear call-to-action pathway.
The blog is written on a monthly basis and has a seasonal theme and target keyword phrase.
The Website
Click to see my website writing for beamcalc.co.uk
The Blog
Click to visit beamcalc.co.uk
Website Writing
The Client
Debra Silverman is an astrologer based in the USA. She has an extensive website and works with clients both face-to-face and online.
The Industry
Professional Astrology Services
The Brief
- Create web pages after interviewing Debra via video link on various astrological topics.
The Solution
Debra Silverman has a unique method of using astrology to help her clients. She also has a really unique voice. It was important to Debra that the copy I supplied was written in her straightforward and entertaining voice.
To do this, I recorded and transcribed video calls on each topic. These transcriptions then formed the basis of the articles and web pages.
The Feedback
"What a gifted writer, listener and hard worker Naomi is. I would encourage you to work with her with no hesitation at all. She will find your words for you quickly and accurately. So easy to endorse someone who is so good at what she does" - Debra Silverman
The Website
Click to view my website writing for debrasilvermanastrology.com
Article Writing
The Client
Zoogly Media is a digital marketing agency specialising in content creation, SEO, social media and branding.
The Industry
Digital Marketing
The Brief
- Write articles and content on various topics.
The Solution
I work closely with Zoogly Media to produce content. My aim is always to create a unique voice for clients and produce informative copy that drives specific targets.
The Feedback
"Naomi has worked with Zoogly Media since 2016 and I have lost count of the projects she has worked with us on. From 7 figure businesses to vehicle descriptions, international Yoga franchises and celebrity-owned websites. Naomi has delivered content of the highest standard. Not only is she always able to meet a deadline, but she also provides work that is free from errors, matches the brief and clients love what she produces. If you need a high-quality writer, then don't hesitate to use Naomi" - Andrew Holland
Blog Writing
The Client
Illumine Training offer training courses on communication, creativity and leadership in business.
The Industry
Education and Training
The Brief
- Create blog posts on various topics associated with learning and business.
The Solution
I propose topics and write regular blog posts for Illumine. These cover a huge range of subjects from current affairs to management software and methodologies. Verbalesque Creative Copywriting has been working with Illumine since 2015.
The Feedback
“Naomi has contributed many articles to our blog on a wide variety of subjects. The articles are consistently well researched and professionally written. Naomi is very happy to incorporate any suggestions I make, and as well as the writing itself, she contributes ideas for new topics that our readers may (and usually do) find interesting and thought-provoking. A pleasure to work with” - Clive Lewis
Technical Writing
The Client
SR1 Development is a group of software developers and consultants. They specialise in bespoke solutions using SharePoint, Office 365, Azure Development and reporting tools.
The Industry
Information Technology
The Brief
- Write web pages describing the benefits of various software solutions and implementations.
- Promote SR1's consultation and support services.
- Edit and rewrite case studies.
The Solution
I used consultation sessions with SR1 Development and extensive research in order to create new content for their website. My aim was to present their technical services to customers in a clear, straightforward style.
The Feedback
"We used Naomi to assist with the rewrite of our site content. She was very professional, and really understood the subject, and the message we were trying to convey. Would definitely recommend and use again" - Steven Richardson
The Website
Click to visit SR1development.com
Press Release Writing
The Client
Highlights Public Relations are an established PR consultancy based in Newcastle-upon-Tyne, UK.
The Industry
Public Relations
The Brief
- Create press releases for clients using written notes, voice notes and research.
The Solution
Every Highlights client is different. I work closely with PR Consultant, Keith Newman, to create newsworthy press releases that attract maximum media coverage.
The Feedback
"When pressure builds up on deadlines there are only a few people I can trust to help with my workload. Naomi is one such person and I value her writing skills. Highly recommended" - Keith Newman
The Work
Click to see our press release writing. This press release aired on BBC Radio, Look North and featured in various newspapers.
More Portfolio Links
Articles:
When Man's Best Man is Man's Best Friend
Blog Posts:
Calculations for Dormer Loft Conversions
Website Copy:
Advertising:
Copywriter, Naomi, says, "I've worked with hundreds of industries over the years. Here are some of the sectors I've written for":
- Accountancy
- Adult
- Arts
- Automotive
- Business Services
- Childcare and Youth Services
- Communications
- Construction
- Cosmetics and Beauty
- Creative Services
- Education and Training
- Gaming
- Health and Wellbeing
- Holidays and Travel
- Information Technology
- Mental Health
- New Age and Astrology
- NLP and Hypnotherapy
- Outdoor Activities
- Pets and Animal Care
- Public Relations
- Real Estate
- Recreation
- Recruitment
- Retail
- Social Media
- Social Welfare
- Weddings and Event Management
Naomi Walker, Founder of Verbalesque Creative Copywriting
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